Forty years is a long time to make it in any business, but to do it in skateboarding—very few brands can claim that kind of longevity. It was 1975, and the Tracker Fultrack was the first truck in history made specifically for skateboarding by skateboarders—Larry Balma, Gary Dodds, and Dave Dominy. This book traces the trajectory of Tracker quickly becoming a juggernaut—starting with sponsoring slalom and downhill skaters to some of the most influential names of all time.
Tracker boasts the biggest team in skateboarding’s history and lists them all with an insane scrapbook section. Team riders such as Tony Hawk, Willy Santos, Jeremy Klein, Omar Hassan, Ron Chatman, Ronnie Bertino, Tony Alva, Bucky Lasek, Sal Barbier, Rob Dyrdek, Mark Gonzales, Andrew Reynolds, Jay Adams, Dave Hackett, Fred Gall, and many more. The pages are packed with historic and unseen photos of these guys, and many have new interviews in the book, too.
There are 388 pages of photos and stories from riders, employees, photographers, and more who lived through the decades and made Tracker the iconic brand it still is today. Tracker has been there almost as long as skateboarding has been around, making this book a must-have for your collection.—Blair Alley
Read an intervew with Larry Balma at TransWorld Biz.
Tracker inducted into the Smithsonian Museum of American History.
